About us

Your One-Stop Destination

About Lifestyle, founded in 2015 in the beating heart of Amsterdam. More than 100 investors helped create the ultimate menswear store: a combination of fashion, art and lifestyle in an all-round stylish hangout.

A setting that inspires. Meeting like-minded people with good coffee or a beer. About knows what is good in life.

From the everyday, to the extraordinary

Fashion

About is home to curated high-end labels that live up to your life. A fresh take on what’s new, what’s up, and what’s best.

Lifestyle

A place where you come in for what’s on the racks. A place where you come back for what happens between the racks.

Community

It always was About the people. It’s About how we live. A space that brings us together to celebrate the good things in life.

A 3-in-1 Destination

Shopping Experience

Come in and experience a premium selection of mid- to high-end brands. From Street classics to niche items, let us guide you with our passion for all things style.

A 3-in-1 Destination

Grab a cup of coffee

Round up your shopping trip with the silkiest coffee, freshest matcha, and a sweet treat on top. Discover our coffee bar, your new neighbourhood hangout.

A 3-in-1 Destination

Treat Yourself

Unwind and give your skin what it deserves. At Salon d'Homme you will find specialised skincare treatments for men, personal guidance and pure relaxation.